Discover. Design. Deliver.

  • Design user observation research at a medical pig lab

    Research & Strategy

    Through research and strategy, we gain insight that informs our design creativity and uncovers opportunities for innovation. Today, we utilize more than 12 different types of best-practice design research methods and strategic tools for an in-depth understanding of our client's needs.

  • Digital sketching, sunglasses

    Physical Product Design

    We blend informed insight, empathy for users and inspired creativity to make market-winning products. Our passion and curiosity for innovation empowers us to create meaningful form and intuitive user experiences that create brand loyalty.

  • Digital Product Design

    We design and implement intuitive, branded user experience across all digital channels, including websites. mobile apps and kiosks. Our process and development tools encompass an eight step approach. The foundation of our digital design process begins -and ends- with the user.

  • Engineering

    Our robust capabilities include: Project mgmt., conceptual engineering, 3D computer aided design, design for manufacturing, proof of concept prototypes, engineering development prototypes, fully functional protoypes, mechanical design, FEA stress/structural analysis, mold flow analysis, engineering testing, electromechanical design, medical design, 3D animations and mold design.

  • Prototyping

    Our in-house model shop allows us to efficiently sculpt and construct mock-ups for ergonomic analysis, volume studies or explore conceptual mechanical configurations. We have the ability to machine prototypes in a variety of materials including common plastics and metals necessary for structural analysis and even regulatory testing.

  • Manufacturing

    Our manufacturing expertise and capabilities are a necessity for smaller clients and a major convenience for larger clients. For more than 10 years, SmartShape has been manufacturing tooling and parts for clients like GE, Bosch, ABB, Honeywell, Steris and Invacare.

All Services

Card sorting design exercise
    • Focus group research

    • Ethnographic studies

    • Field observation

    • User interviews

    • Competitive landscape analysis

    • Human factors research

    • Consumer research workshops

    • Market and trend analysis

    • Retail and online landscape studies

    • Product and brand positioning

    • Product definition

    • Competitive benchmarking

    • Ideation and invention

    • DFM (design for manufactuarability)

    • Visual brand language development

    • Prototyping development:

      • Proof-of-concept

      • Ergonomic form

      • Anthropometric sizing

      • Appearance models

      • Functional models

    • Complex form surfacing

    • 3-D animations

    • Packaging design and development

    • User flows

    • Information architecture mapping

    • Wireframing

    • Visual design

    • Iconography development

    • Project management

    • Mechanical and electromechanical design

    • Expert 3-D CAD development:

      • Solidworks

      • PTC Creo

      • Class A surfacing

    • Reverse engineering services:

      • 3-D laser and CT scanning

      • Mesh repair and manipulation

      • Part inspection

      • Native CAD generation

    • Design for manufacture and design for assembly consultation:

      • Plastic part design (injection molding, thermoforming, blow molding, casting)

      • Die casting design

      • Sheet metal design

    • Proof-of-concept prototyping development

    • FEA analysis and engineering analysis reports

    • Tooling and fixture design

    • Design verification testing and test plan generation

    • FMEA development

    • Injection mold design and review

    • On-site mold sampling and support in Asia

    • Mold flow analysis

    • Complete display model fabrication

    • SLA, FDM, SLS 3-D printing

    • Custom silicone and urethane molds

    • Fast turn, equivalent to production prototyping:

      • Machined plastic and metal parts

      • Sheet metal fabrication

      • Finishing operations (sandblasting, painting, polishing)

    • Plastic injection molding

    • Urethane castings

    • Metal machining and fabrication

    • Quality plan and manufacturing plan development

    • Process validation: IQ, OQ, PQ

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